Global Strategy Director Key Accounts @edelmandigital. Intrapreneur, contributor @adweek, co-founder #Allhat, biker, imperfect soul
Forbes - Six Things Every CMO Should Be Watching Th...
This article is by David Armano, executive VP, Global Innovation & Integration at Edelman. In the wake of Facebook's IPO, and despite where the stock goes from here, one thing is clear: Entrepreneurs--especially successful ones--are the new rock stars of business culture. Despite this trend, the reality remains that for [...]
If converged media is the engine—then it is content which acts as the fuel. Brands need to ask themselves how they supercharge the engine as media distinctions bleed into each other, according to David Armano of Edelman Digital.